How do you evolve your product releases? In most companies while the business strategy is given its due importance the product strategy is more or less neglected. Although product strategy is mostly driven by the Product Manager or Product Owner without enough Executive level attention and guidance is required to make sure that the product […]
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Category: Products
How do you obtain early feedback on pros...
How do you obtain early feedback on prospective product release? Have you ever faced a situation where you as a product professional think you have taken all the right steps and released a feature but somehow the response from the sales/presales and potential customers is lukewarm? I have definitely witnessed such situations in my early […]
Whether to be Customer Driven or Custome...
Whether to be Customer Driven or Customer Centric? Figure 1 – Crossing the Chasm As seen in the picture above, when you read ‘Crossing the Chasm’, you will understand the importance of ‘Early Adopters’ i.e. the idealists, who have the insight to match an emerging technology to a strategic opportunity and willingly take high risks […]
What’s your product strategy?
Strategy requires vision – Product strategy begins with a vision that outlines in which direction product needs to go, how it will get there, and why it will be successful. There are many tools and techniques such as Blue Ocean Strategy Framework, BCG Framework, & McKinsey / General Electric Matrix etc., which help in analysis […]
Do you think your customers know what th...
Do you think your customers know what they want? If you answered yes then maybe you need to think again…More often than not your potential customers don’t know what (products) they want. But they definitely know what problem they want to get solved or what needs they need to get addressed. And it is up […]
What validations should I do during conc...
During your concept testing you must make sure that we not only try to understand what customers need from the solution perspective but also validate your business model i.e. why it makes sense for you to build what you are building? It may also be helpful to do further market validation and analysis to ascertain […]
Marty Cagan’s top 10 tips to making prod
Marty Cagan’s top 10 tips to making products customers love One of the best videos I have ever seen about building products Have Vision and Passion – Belief that the way things are being done is NOT right. And, wants to change the way things work. Be stubborn on vision but be flexible on details. […]
Why I hate to be a Product Manager but s...
Why I hate to be a Product Manager but still love being one? When people ask me what type of work I do? I proudly answer Product Management in technology companies. Please don’t be mistaken with that statement. I don’t feel proud because a role Product Management bestows me lot of power (in literal sense). […]
Why Product Management must be a major/c...
When you ‘Google’ around on MBA concentrations/majors and you will find that most b-schools offer concentrations such as Accounting, Finance , General Management , Human Resource Management, Marketing, Supply Change Management , most of which lead to specialty required in managing that particular horizontal/vertical in the business. If you spend little more time you will […]
What is more important, domain or functi...
What is more important, domain or functional skills in a Product Manager? I face this questions umpteen number of times as hire Technical Product Managers & Product Managers. As always, there are people (Colleagues, Reference Providers, and Interviewers etc.) who tell me how certain candidate will be a good fit as a Product Manager. And […]