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Can Product Usability be an afterthought...

Can Product Usability be an afterthought?

My observation is that most organizations do not pay attention to the product usability while building their products. The myriad reasons, cited by misinformed product managers, product developers or management executives for not being able to address product usability during its development, are categorized under various headings below Neglector Usability is not that important as […]

How mature is your Product Management &

How mature is your Product Management & Marketing organization?

Last week I attended NASSCOM Product Conclave 2010 (http://www.nasscom.in), which focused on how product companies can change India’s future and how NASSCOM is trying to bring up an ecosystem, which will help existing product companies to expand their business as well entrepreneurs to start product ventures. What I must say is that this year’s Product […]