Do you think a business case is required for a prospective product release? In very few companies what to develop in the next product release is decided based on gut feel (as demonstrated in the Dilbert below). In most companies there is some methodology or process, which is followed while making decision on prospective product […]
No matter what type of products or services your organization offers, to be a successful it must innovate and monetize innovations on an ongoing basis. The truth is although innovation is a crucial component of business strategy the process of innovation may seem difficult to manage. Many companies have no systematic innovation program to allow […]
In my last blog I discussed how you can ascertain whether your idea is worth building into product at very high level. In this blog I will try to go over details of what type of activities you should perform, what methods are available and what should you try to learn during your concept testing […]
The short and straightforward answer is no one knows. I don’t believe anyone can ever be 100% sure on whether their idea is worth built into product/offering because either by the time you become 100% sure you will see businesses around the same idea (very likely) or no one else has had the same genius […]
Real Life Our lives begin to end the day we become silent about things that matter. – Martin Luther King Jr. “There is only one thing that makes a dream impossible to achieve: the fear of failure.” – Paulo Coelho “20 years from now you will be more disappointed by the things that you didn’t […]
How do I decide which features to implement? Which feature to implement next or first is a difficult to answer question whether you are managing a matured product or trying to build new product? Of course, the question changes to which features to implement first when you are trying to build new product but the […]
How do you evolve your product releases? In most companies while the business strategy is given its due importance the product strategy is more or less neglected. Although product strategy is mostly driven by the Product Manager or Product Owner without enough Executive level attention and guidance is required to make sure that the product […]
How do you obtain early feedback on prospective product release? Have you ever faced a situation where you as a product professional think you have taken all the right steps and released a feature but somehow the response from the sales/presales and potential customers is lukewarm? I have definitely witnessed such situations in my early […]
Whether to be Customer Driven or Customer Centric? Figure 1 – Crossing the Chasm As seen in the picture above, when you read ‘Crossing the Chasm’, you will understand the importance of ‘Early Adopters’ i.e. the idealists, who have the insight to match an emerging technology to a strategic opportunity and willingly take high risks […]
