Whether to be Customer Driven or Cust...

Whether to be Customer Driven or Customer Centric?

Whether to be Customer Driven or Customer Centric? Figure 1 – Crossing the Chasm As seen in the picture above, when you read ‘Crossing the Chasm’, you will understand the importance of ‘Early Adopters’ i.e. the idealists, who have the insight to match an emerging technology to a strategic opportunity and willingly take high risks […]

If – Rudyard Kipling.

If – Rudyard Kipling.

What’s your product strategy?

What’s your product strategy?

Strategy requires vision – Product strategy begins with a vision that outlines in which direction product needs to go, how it will get there, and why it will be successful. There are many tools and techniques such as Blue Ocean Strategy Framework, BCG Framework, & McKinsey / General Electric Matrix etc., which help in analysis […]

Do you think your customers know what...

Do you think your customers know what they want?

Do you think your customers know what they want? If you answered yes then maybe you need to think again…More often than not your potential customers don’t know what (products) they want. But they definitely know what problem they want to get solved or what needs they need to get addressed. And it is up […]

What validations should I do during c...

What validations should I do during concept testing?

During your concept testing you must make sure that we not only try to understand what customers need from the solution perspective but also validate your business model i.e. why it makes sense for you to build what you are building? It may also be helpful to do further market validation and analysis to ascertain […]

Marty Cagan’s top 10 tips to making p...

Marty Cagan’s top 10 tips to making products customers love One of the best videos I have ever seen about building products Have Vision and Passion – Belief that the way things are being done is NOT right. And, wants to change the way things work. Be stubborn on vision but be flexible on details. […]

Why I hate to be a Product Manager bu...

Why I hate to be a Product Manager but still love being one?

Why I hate to be a Product Manager but still love being one? When people ask me what type of work I do? I proudly answer Product Management in technology companies. Please don’t be mistaken with that statement. I don’t feel proud because a role Product Management bestows me lot of power (in literal sense). […]

Why Product Management must be a majo...

When you ‘Google’ around on MBA concentrations/majors and you will find that most b-schools offer concentrations such as Accounting, Finance , General Management , Human Resource Management, Marketing, Supply Change Management , most of which lead to specialty required in managing that particular horizontal/vertical in the business. If you spend little more time you will […]

What is more important, domain or fun...

What is more important, domain or functional skills in a Product Manager?

What is more important, domain or functional skills in a Product Manager? I face this questions umpteen number of times as hire Technical Product Managers & Product Managers. As always, there are people (Colleagues, Reference Providers, and Interviewers etc.) who tell me how certain candidate will be a good fit as a Product Manager. And […]

Product Promise & Product Pillar...

Product Promise & Product Pillars

  After building/looking at many products, working in different product organizations and being a customer (buyer or consumer) of many products I have come to belief that Product Managers must understand thei Product Promise and plan to deliver their products based on strong product pillars. Simply put, Product Promise cannot be delivered without understanding Product […]