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How to do concept testing and market val...

How to do concept testing and market validation for a product idea?

In my last blog I discussed how you can ascertain whether your idea is worth building into product at very high level. In this blog I will try to go over details of what type of activities you should perform, what methods are available and what should you try to learn during your concept testing […]

How do I know whether my idea is worth t...

How do I know whether my idea is worth to be built into a product?

The short and straightforward answer is no one knows. I don’t believe anyone can ever be 100% sure on whether their idea is worth built into product/offering because either by the time you become 100% sure you will see businesses around the same idea (very likely) or no one else has had the same genius […]

Quotes I love!

Real Life Our lives begin to end the day we become silent about things that matter.  – Martin Luther King Jr. “There is only one thing that makes a dream impossible to achieve: the fear of failure.” – Paulo Coelho “20 years from now you will be more disappointed by the things that you didn’t […]

How do you evolve your product releases?

How do you evolve your product releases?

How do you evolve your product releases? In most companies while the business strategy is given its due importance the product strategy is more or less neglected. Although product strategy is mostly driven by the Product Manager or Product Owner without enough Executive level attention and guidance is required to make sure that the product […]

How do you obtain early feedback on pros...

How do you obtain early feedback on prospective product release?

How do you obtain early feedback on prospective product release? Have you ever faced a situation where you as a product professional think you have taken all the right steps and released a feature but somehow the response from the sales/presales and potential customers is lukewarm? I have definitely witnessed such situations in my early […]

What’s your product strategy?

What’s your product strategy?

Strategy requires vision – Product strategy begins with a vision that outlines in which direction product needs to go, how it will get there, and why it will be successful. There are many tools and techniques such as Blue Ocean Strategy Framework, BCG Framework, & McKinsey / General Electric Matrix etc., which help in analysis […]